As far as media attention is concerned, Vasaloppet is in a class of its own; this is evident from the event barometer which the Swedish Sponsorship & Event Association produced in 2009, together with media analysts Infopaq.
If you are a journalist or blogger and would like to have English language news direct to your email box, contact Vasaloppet’s information manager Per Strid.
You can also click on “Press” at the bottom of the page for more press information, accreditation etc.